What Is Jojoba?
Jojoba is a golden liquid wax (often called jojoba oil) that is made from the jojoba bean. A plant native to Southwestern North America, it was highly valued by the Native Americans of the Sonoran Desert as a potent balm for skin ailments and a skin restorer.
Today, it is clear why this liquid was so prized. Research has confirmed that the wax ester produced by the jojoba bean is similar to the protective wax produced by human skin that helps keep it smooth, supple and moisturised. Jojoba mimics the skin’s natural oils and can penetrate deep into the skin layers.
Jojoba is the only plant on earth known to produce this unique golden liquid wax.
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